Meet Ettie
Your Social Media. Sorted. On WhatsApp.
Ettie is an AI assistant who lives in WhatsApp. Your team sends her content. She enhances it, queues it, and sends the manager a draft to approve. You say yes. She posts it. No apps. No chasing. No stress.
Sound Familiar?
Most Small Businesses Know They Should Post More. They Just Never Get Around To It.
You're busy running your business. Social media always ends up at the bottom of the list. You mean to post, but then Monday becomes Friday and another week's gone by with nothing shared. You know your business does great things every day. Your customers love you. But online? It looks quiet. And quiet looks closed. That's the problem Ettie solves.
No System
"We rely on whoever remembers - and nobody ever does."
No Time
"I know I should post more but I genuinely don't have the time."
How It Works
Four Steps. Zero Faff.
You capture the authentic moments which makes your business great, Ettie literally does everything else. No admin, no thinking about what the write in the caption, no time spent polishing it and no need to log into different social media platforms. The list goes on...
1. Add Ettie to WhatsApp
Ettie messages your team to introduce herself and to be added to their contact list.
2. Staff Send Content
Someone serves a great dish, finishes a brilliant job, or has a moment worth sharing - they snap it and send it to Ettie with a quick rough description. Done.
3. Ettie Does all the Leg Work
She enhances the caption, adds brand-appropriate hashtags, and drops it into the posting queue. No input needed from you.
What Ettie Does
More Than Just Scheduling
Ettie is your 24/7 marketing assistant that's available to talk to any time on whatsapp. She's there for you when others are still sleeping., and shes there for you when you're too busy to think about what to post next. She just makes social media easier.
Enhances Every Caption
Ettie doesn't just post what your staff send. She rewrites captions in your brand voice, adds hashtags, and makes every post look like it was written by a professional.
Chases Staff for Content
Running low on content? Ettie can proactively message your team asking for posts - so you never have to be the one chasing.
Never Runs Dry *(Pro)*
If the queue is empty, Ettie generates her own on-brand posts using your Story Arc - a progressive content structure that keeps your feed consistent and purposeful, even during your busiest weeks.
Why Ettie
What Managing Social Media Usually Looks Like vs. Ettie
Discover how our innovative strategies, data-driven approach, and commitment to results set us apart from the competition
Without Ettie
Posting when someone remembers
Inconsistent captions and hashtags
Owner chases staff for content
Logging into multiple platforms
Goes quiet during busy periods
Hours spent writing and scheduling
Weeks and months pass without a post
Someone has to manage it all
With Ettie
Automatic schedule, every week
AI-enhanced captions every time
Ettie chases staff for you
Post from WhatsApp, nothing else
Story Arc keeps content flowing
Staff send a text. Done.
Vibrant and busy looking business online
Ettie manages it all
Simple Pricing
Start With What You Need. Grow When You're Ready.
Choose a plan that fits your business needs and start automating with AI
Ettie Starter
£41.58/month
+ £300 setup
Turn your staff into content creators and let Ettie do the rest.
What's Included:
Ettie is your social media assistant on whatsapp
Trained on your business
Enhances captions
Creates a queue of content
Notifiies the gatekeeper on schedule asking for approval
Schedule posts for any time in the future (bypassing platform 30-day restrictions)
Full onboarding with API setup
7 days a week support
Ettie Pro
Popular
£83.25/month
+ £600 setup
Let Ettie plug the gaps or rely on her entirely to generate and post content.
What's Included:
Everything in Starter +
Up to 30 generated posts a month (Image and Caption)
manages posting 'ark' to ensure topic progress and variety
Analyses images sent to her for improved caption enhancement
Various custom changes unique to your business
Not sure which plan is right for you?
Book a free 20-minute demo and we'll show you exactly how Ettie would work for your specific business.
FAQs
Questions We Get Asked a Lot
Quick answers to your Ettie questions.
Do I need to install anything?
What if my staff don't bother sending content?
Do I have to approve every post?
What platforms does Ettie post to?
How long does setup take?
Can I cancel anytime?
What's the difference between Starter and Pro?
Is this just for certain types of business?
See Ettie in Action - Free, No Obligation
Book a 20-minute demo and we'll show you exactly how Ettie would work for your business. No tech knowledge needed. No hard sell. Just a look at what's possible.